Along with Plus Size Women, Interracial, Christian and African Brides, “Baby Boomers Dating” has become one of the top five favorites in online Niche dating services.
Baby Boomer (also refered to as senior or mature) dating is growing as the Boomer Generation begins to retire and seek changes in life style. Suddenly, business-oriented Boomers have discovered Romance and True Love…
In early August , 2012, BoomingHearts.com proudly announced the official launch of its website that provides Baby Boomers with their own online community for finding friends, companionship, and love.
For years, dating sites have concentrated on bringing couples together with long, complicated personality surveys that match them up based on similarities and compatibility. While it tends to be much easier for the younger, tech-savvy generation to navigate around these expansive websites, most Baby Boomers report that they found it challenging and frustrating. BoomingHearts.com eliminates the learning curve with an easy to use site, designed for a community of single, widowed, and divorced men and women, in their late 40’s to early 70’s.
Co-founder and Vice President of BoomingHearts, Maria Downing stated, “Two-thirds of adults who use the computer are between the ages of 48 and 66. With divorce rates at an all-time high, we knew we had to create a dating site that catered specifically to Baby Boomers.” The solution? BoomingHearts.com, a fully interactive website that has completely changed the online dating world for men and women in her targeted age group.
The first thing a visitor notices when viewing BoomingHearts.com is its simple, clean layout. Even with it’s simplicity, BoomingHearts is easy to use and navigate.
BoomingHearts.com’s unique advanced search feature has technology that many other dating sites do not; allowing users to search for specific keywords on other users’ profiles. This technology translates to finding compatible people with similar interests, hobbies, or community involvement. Users are able to find their ideal mate who shares a love of dogs, Bingo nights, or has the same dream of sailing around the world in a matter of seconds on BoomingHearts.com.
Quick and easy personality questionnaires allow Baby Boomers to answer questions about their lifestyles and personalities, along with noting acceptable answers that their ideal mate will fill out on the same questionnaire. After the questionnaire is complete, BoomingHearts.com gives the user possible matches for them, depending on their answers, importance, and relevance of each question, for the best possible match. The user then has the ability to contact their potential match and see if they can open up communication and arrange a possible date.
When Marie McInerney from Cape Cod found BoomingHearts through her Facebook account, she was hesitant to try another dating site, but decided to give Boominghearts.com a chance. “I had spent over five hundred dollars on memberships to dating sites that were too complicated for me to understand! BoomingHearts.com is a fantastic site. I met someone within the first week of joining!” While the two have only been on a few dates, both Marie and fellow Booming Hearts’ member, Jack, believe they have a long future ahead of them.
Online Dating Site Review’s Conclusion: Although BoomingHearts security is fundamental and gives us some misgivings (for instance, they don’t conduct criminal background checks on members in the manner of the major International Bride services), and they state that they can’t review all profiles, they do have a ten-part Code of Conduct. Members not following this code can be suspended or terminated. And, overall, it seems to be running a basic generic dating software platform. BUT – they do have an advertising cookie opt-out. Their stated mission is to provide a simple, low-tech interactive service, that is easy to use, while creating a community for single Boomers. A good idea!
BoomingHearts.com officially launched its website on August 1, 2012, and is already fully equipped with instant messaging, live webcam chat, engaging knowledge quizzes, discussion forums, blogs, dating advice and links to Baby Boomer relevant articles. Signing up for an account seems simple and easy for novice internet users. The service works directly with their users and welcome any advice or feedback to further personalize the site to meet their Baby Boomers’ needs.
“Baby Boomers account for almost 20% of traffic to online personal sites, but they’ve never had a place to go that was all their own. BoomingHearts.com is the solution.”
“The biggest complaint we’ve received when talking about other dating sites is that they’resimply not geared towards Baby Boomers. Our members don’t want to be lumped with others outside of their age group and are tired of being bombarded with countless messages seeking things other than meaningful and lasting companionship.”
BoomingHearts is headquartered in Riverview, Florida, just a few miles south of Tampa.
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